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ALTEC SPEAKER CASE
ALTEC SPEAKER CASE

Sprout designed the Altec Lansing iPad speaker case to be the ultra portable, protective, and lifestyle-based “speaker case” for the iPad. Unique aesthetics combine an iconic style with a customizable fit and finish, accomplished at the factory level. This affords Altec the flexibility to create multiple SKUs for a wide variety of demographic and/or co-branded collaborations by simply changing the cover’s fabric and branding.

This product was intended to be a brand statement for Altec and help to capitalize on Apple’s ever expanding iPad marketplace. The solution combines Altec’s authentic audio-rich heritage with Apple’s clean and modern look and feel.

The size-reduced form factor and rechargeable lithium-ion battery allow the product the mobility needed to truly be a portable solution. Similar to the iPad itself, the product’s slim profile allows it to be used easily in hand or on the lap. An integrated kickstand will support the product on any surface or tabletop, in bed, on the couch, or to stand alone.

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DISCIPLINES:
CREDITS:
ART DIRECTION: SPROUT STUDIOS
IPAD INSERTION, OPEN AND CLOSE VIEWS
STRAP & COVER ATTACHEMENT + MULTIPLE VIEWING ANGLES
CONNECTION DETAIL
NIXON CO-BRANDING EXPLORATION
REMOTE UI
INSERTION PROCESS & PAD DETAILING
ALTEC SPEAKER CASE
PROCESS - PHASE 0 - USER PROFILES
ALTEC SPEAKER CASE
PROCESS - STORY BOARDING & STORY TELLING
ALTEC SPEAKER CASE
PROCESS - PHASE 1 - CONCEPT GENERATION
ALTEC SPEAKER CASE
PROCESS - PHASE 2 - CONCEPT REFINEMENT
ALTEC SPEAKER CASE
PROCESS - PHASE 2 - CONCEPT DEVELOPMENT
ALTEC SPEAKER CASE
PROCESS - PHASE 3 - CMF OPTIONS
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