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BLUEFLAME
BLUEFLAME

Sprout set out to create an authentic, cohesive, and scalable design language for the Blueflame collection of iOS products and accessories. These designs needed to be quick to market and combine a techie look and feel with a minimal yet iconic design in an extremely crowded product category. To further diversify this line of products, we explored fresh new lifestyle-driven solutions while keeping the product understandable and ultra-functional.

 

We also focused on creating a high quality product experience by fusing technological innovation, product design, packaging design, and manufacturing fit and finish – which is manifested in the products metal housings, braided cables, superior performance, packaging, and out-of-box experience.

Sprout’s core goal was to deliver a “got to have it” collection of products aimed at capturing the imagination of the 15-25-year-old, design conscious, tech-savvy, mass-market consumer who lusts for what’s next.

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BLUEFLAME
GET READY TO ROCK
BLUEFLAME
PRODUCT UI - ON/OFF
30 Pin, lightning & Aux Connectors
YEAR 2 COLOR-WAYS
LIGHTNING to USB CONNECTOR
AUX TO AUX
SCALABLE DESIGN LANGUAGE
WIRELESS INDUCTION CHARGER
RCA to AUX CONNECTORS
BLUEFLAME
AVAILABLE MULTIPLE COLORS, LENGHTS & CONFIGURATIONS
BLUEFLAME
POINT OF PURCHASE DISPLAY - FRONT
POINT OF PURCHASE DISPLAY - FRONT 3/4
BLUEFLAME
PHASE 1 - Concept generation
BLUEFLAME
PHASE 1 - Concept Development
BLUEFLAME
PHASE 1 - Concept REFINEMENT
BLUEFLAME
PHASE 3 - Color Material Finish Study
BLUEFLAME
PROCESS - 3D PRINTING PROTOTYPES
TESTIMONIAL

“Working with SPROUT is a truly collaborative process, and the results are not just not just killer ID. They completely digest the scope, challenge it, strengthen it, truly understand how it applies to potential users. As a result, we end up with perfectly carved out spaces in sometimes very crowded categories. We make better products as a result of working with SPROUT.”

-Craig Small // VP of Product Development // BlueFlame

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