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WALLFLOWER
WALLFLOWER

Wallflower Women’s Shaving Cream was designed by Sprout for Clio Designs exclusively as a private label brand for Target. It was intended to free up space in the often-crowded shower with a multipurpose suction cup cap that would allow the product to stand upright or mount to any smooth surface.

The bottle itself was made of a soft-touch, high-density polyethylene with a one way flapper valve to stop product from dripping out when not in use. The trapezoidal box and bold graphics were designed to both showcase the product and call attention to itself at mass retail. Wallflower can be found in the shave aisle at your local Target store.

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CREDITS:
PHOTOGRAPHY: ALLISON MCCARTHY
SEE THROUGH PACKAGING TO HIGHLIGHT PRODUCT
LINEUP OF WALL FLOWER FLAVORS
LOGO DETAIL
WALL MOUNT USE
TESTIMONIALS

“SPROUT has a keen sense of design and style that couples uniquely with Personal Grooming  & CPG products to help create brands and products that are both visually appealing and commercially viable.”

– Jamie Leventhal EVP/Founder, Clio Inc.

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