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Branding Services

Award-winning branding and identity design services. Boston-based multidisciplinary branding agency and full service design consultancy.

/ What We Do

How Our Branding
Services Work

As a branding agency with a proven track record of growing businesses, our diverse team of creative problem solvers collaborate throughout our trademarked five-phase process to bring our client’s vision to life.

Brand Identity Design

Brand Identity Design

A brand identity is the outward expression of your brand and a way of identifying your business. Our design team provides full-service business branding and logo design services.

Graphic Design

Graphic Design

Graphic design is the art of visual communication. We offer a wide array of graphic design services from illustration and motion graphics to promotional material and stationery collateral design.

Brand Management

Brand Management

Brand management is the process of managing the reputation and consumers’ perception of your brand. Our multidisciplinary teams help develop, improve and maintain brands.

/ Case Studies

01 / 06

Woodchuck

Refreshing a legacy brand by reviving its roots with logo design services and packaging design; bringing the brand to life digitally with motion graphics services

Branding • Packaging • Strategy

/ Case Studies

02 / 06

Pawscout

Pitch deck services for a digital pet tracker leads to creating a pet-loving virtual community with marketing and branding services

Branding • Digital • Packaging • Product • Strategy

/ Case Studies

03 / 06

Staples

A range of graphic design services from branding and identity design to collateral designs for a budding New England dispensary

Branding • Digital • Packaging • Strategy

/ Case Studies

04 / 06

Boston Surf Co.

Developing a unified brand language and collateral design for line of custom surf boards and apparel

Branding • Digital

/ Case Studies

05 / 06

Old City Syrup Company

Family-owned maple syrup brand makes retail debut with logo and branding services

Branding • Digital • Packaging

/ Case Studies

06 / 06

The Heirloom Collective

Creating a brand identity and brand message strategy for new cannabis retail chain

Branding • Digital • Environmental • Packaging • Product • Strategy

Woodchuck

Refreshing a legacy brand by reviving its roots with logo design services and packaging design; bringing the brand to life digitally with motion graphics services

Branding • Packaging • Strategy
Bottles of Woodchuck Hard Cider Amber on red background

Pawscout

Pitch deck services for a digital pet tracker leads to creating a pet-loving virtual community with marketing and branding services

Branding • Digital • Packaging • Product • Strategy
Dog wearing the Pawscout tag with young girl in leaves

Staples

A range of graphic design services from branding and identity design to collateral designs for a budding New England dispensary

Branding • Digital • Packaging • Strategy

Boston Surf Co.

Developing a unified brand language and collateral design for line of custom surf boards and apparel

Branding • Digital

Old City Syrup Company

Family-owned maple syrup brand makes retail debut with logo and branding services

Branding • Digital • Packaging

The Heirloom Collective

Creating a brand identity and brand message strategy for new cannabis retail chain

Branding • Digital • Environmental • Packaging • Product • Strategy

/ Featured Services

Our Services

As a branding design agency, we work with a diverse and growing number of industries for clients from startups to Fortune 500 companies to develop, improve and manage brands.

Logo Design & Redesign

Logo Design & Redesign

A logo is the most critical component of your brand. Our logo and branding services include logo design and redesign to ensure your brand’s outward expression is at its best.

Messaging & Positioning

Messaging & Positioning

A brand message strategy is how you describe the value you deliver. Positioning establishes where your product fits into your market and ultimately dictates how your team communicates.

Style Guide

Style Guide

Professional branding services include development of a style guide with a holistic set of standards for how your brand is represented and establish the overall look-and-feel.

Typography Systems

Typography Systems

Typography is the strategic arrangement of type. Typography design serves many purposes, from making words legible to evoking emotion to creating a consistent brand identity.

Color Systems

Color Systems

Our brand creation agency designs color systems to ensure you have a controlled (and consolidated) palette of acceptable colors, and maintain consistent and proper usage.

Iconography

Iconography

Icon design services develop a visual language to represent features, functionality, or content. Icons are meant to be simple, visual elements that are recognized and understood immediately.

Illustration

Illustration

From children's books to corporate branding, our team is skilled at bringing ideas to life with hand-drawn or digital illustrations.

Stationery & Collateral

Stationery & Collateral

Custom branded collateral including business cards and letterhead are included in our graphic design services to elevate how you represent your brand to the public.

Pitch Decks

Pitch Decks

With our pitch deck services, we help clients develop a story with the poise and tone of voice they’ll need to capture the imagination of the investment community.

Promotional Material

Promotional Material

A common next step after brand identity design services, is extending that identity to custom branded promotional materials from brochures to billboards.

Motion Graphics

Motion Graphics

Motion graphics bring movement to graphic designs. Create attention-grabbing collateral with custom branded motion graphics services.

Infographics

Infographics

Our infographic services will help communicate complex and detailed information in an easily digestible, visual format through a collection of imagery and data visualization.

/ Our Process

Examine

Phase 1

As a branding agency, every project starts by understanding the problem we are trying to solve. Through in-depth research and exploration, we immerse ourselves into the specific design needs, identify the market and competition, and highlight the areas of opportunity.

Explore

Phase 2

No idea is ever left behind. In this phase, our goal is to generate the maximum amount of ideas possible to connect your brand with its audience, as we explore a mild to wild range of directions for brand message strategy.

Expand

Phase 3

After bringing everything to the table, we identify a range of concepts to further develop. Communication between our designers and clients is key to pinpointing the direction(s) to pursue into the next phase of collateral designs.

Extract

Phase 4

Focus is now directed into fine-tuning your chosen direction. By picking apart every aspect of the concept, we concentrate on each minute detail of your business branding to best capture your target audience.

Execute

Phase 5

Our team stays involved until the work becomes reality. We collaborate with vendors, printers, and distributors to ensure your visual brand language is maintained and best practices are followed.

What Our Clients 
Are Saying

​​“Sprout’s collaborative and holistic approach led to our now easily recognizable “Hex and Stripes” logo in iconic black and gold. A simple design full of deeper meaning. This initial success made the decision to stick with Sprout on our various sub-brands easy.”

Marc Rosenfeld

CEO, Commcan Inc

​​“We had some basic thoughts but the brand needed to be fully developed. Sprout’s team expertly guided us through an incredible creative process and the results were better than we could have imagined. The Sprout team was enthusiastic, kind, patient and an absolute pleasure to work with.”

Gina DiChiaro Dodd

Owner, Make Someone Happy

​​“Awesome to work with. Easy to communicate with, responsive with next iterations, and beautiful work.”

Malcolm Fontier

Founder & CEO, Pakt Bags

​​“Sprout has a keen sense of design and style that couples uniquely with Personal Grooming & CPG products to help create brands and products that are both visually appealing and commercially viable.”

Jamie Leventhal

Founder, Clio, Inc

Why Choose Sprout?

Wicked Good Service

Our “Wicked Good” mantra extends to the service we provide our clients as a branding design agency.

Flexible

We understand the need for flexibility when producing collateral designs, as unexpected changes and challenges occur.

Detail Oriented

The Sprout team has a keen eye for details to ensure no aspect of your business branding services is overlooked.

All-Inclusive Solutions

In addition to company branding services,
our multidisciplinary team offers all-inclusive solutions to take your idea from
concept to launch.

Outstanding Communication

A project manager will be in constant communication to keep your team connected with our branding marketing agency, every step of the way.

Deep Breadth

Our design team has a deep portfolio of 90+ corporations and 40+ startups, for a diverse range of design projects, including but not limited to branding agency services.

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