Introducing Ozmo, a brand dedicated to shaping the future of family e-bike safety with innovative, child-focused helmet designs. As electric scooters and e-bikes have become smarter, greener alternatives for city transportation, the increase in related injuries has grown significantly. With e-cargo bikes now a preferred choice for families replacing cars on short trips, children are more frequently part of this urban mobility trend—and exposed to its risks. Recognizing this, the Ozmo team set out to close the safety gap, engineering helmets specifically designed to protect the youngest riders.
The flagship product, the Sidekick, is the first NTA 8776-certified helmet designed especially for toddlers and young children on e-cargo bikes. Inspired by the concept of osmosis—the way children naturally absorb knowledge and experiences—the Sidekick combines patent-pending technology that absorbs 43% more impact energy, ensuring that little ones stay safe even at higher e-bike speeds.
Ozmo partnered with Sprout to develop a brand that champions the experiences of urban families on the move. Through a collaborative process that blended our design expertise with Ozmo’s vision, we crafted a unique brand identity that conveys safety, adventure, and family-focused innovation. The resulting brand is ready to inspire confidence and protection for families exploring their cities on two wheels.
From logo design to a comprehensive style guide, Sprout delivered a complete brand identity that captures Ozmo’s dedication to family e-bike safety. We established a fresh and inviting visual language, defining a color palette, typography, and imagery that reflect Ozmo’s ethos of adventure and security. This cohesive brand strategy positions Ozmo as a leader in family e-bike safety, ready to hit the ground rolling and keep urban families moving forward with confidence and care.