Pakt Bags
Alongside longtime friend Malcolm Fontier and The Minimalists, Sprout redesigned the classic Getaway duffel bag with clever upgrades, environmentally-friendly materials and plastic-free packaging.
Updating a classic
The Getaway bag broke ground in 2011 because of its dual compartment, zip-around body style, so the team wanted to keep the essential structure of the bag.
However, we also wanted to give the bag a major upgrade by adding thoughtful features, updating the color, material, and finish of the bag, and using only animal-friendly mediums with the lowest-possible environmental impact.
Minimalist values
We also needed to work within The Minimalists’ values of creating intentionality in products and encouraging travelers to think about conscious consumption. This value system trickled down to the features and minimal design included throughout the bag.
Plastic-free packaging
When it came to packaging design, Sprout and Malcolm decided to focus on creating 100% plastic-free packaging for Pakt. Manufacturing also became another challenge: Pakt chose a manufacturer with safe, fair, and humane working conditions for conscious production.
These plastic-free packaging efforts spawned a second company called SeaHive. SeaHive helps companies replace virgin plastic in their product packaging with stunning brand-building alternatives.
A lifestyle brand
The Pakt One has raised over $2 million dollars on Indiegogo — a popular crowdfunding platform. The bag reached its goal within the first 10 minutes of launching with over 400k in sales on day one alone, and almost 10,000 bags have been sold to date. With this much financial success — and over 10,000 followers on Instagram, Pakt quickly transitioned to becoming a lifestyle travel brand of choice.
“Awesome to work with. Easy to communicate with, responsive with next iterations, and beautiful work.”
