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Turn Unboxing Into an Experience

We design immersive unboxing experiences that captivate customers, spark engagement, and strengthen brand loyalty.

Capabilities

The unboxing experience is where brand loyalty begins. We design out-of-box experiences (OOBE) that transform packaging into a strategic tool, delivering carefully crafted moments that captivate customers and amplify brand messaging.

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Yardhaus Pillar Pro packaging designed by Sprout Studios

01

Enhance Brand Storytelling

Packaging is far more than just a protective casing—it’s a direct connection to your brand’s identity. We design unboxing experiences that reflect your brand’s values, personality, and messaging right from the first touch. Through thoughtful selection of materials, unique visual cues, and interactive design elements, we craft a narrative that unfolds as the customer engages with the package, bringing your brand’s story to life.

Ergobaby packaging designed by Sprout Studios with QR code to encourage user engagement

02

Encourage User Engagement

In today’s digital world, unboxing has become a social event. We design unboxing moments that are inherently shareable—moments that not only inspire delight but also encourage customers to showcase their experience online. This organic social buzz amplifies your brand’s reach, increases visibility, and builds credibility as others see how your product delivers on its promises.

Nucleus intercom packaging and unboxing experience designed by Sprout Studios

03

Create Memorable Experiences

An unforgettable unboxing experience can transform a one-time customer into a lifelong brand advocate. We understand that the small, sensory details often make the biggest impact—whether it’s the feel of premium materials, the sound of a well-designed box opening, or the thoughtful arrangement of your product. By integrating these unexpected, yet delightful details, we create an experience that makes your brand unforgettable.

Designing Unboxing Experiences That Drive Brand Loyalty

At Sprout, we specialize in creating immersive unboxing experiences that not only captivate customers but also reinforce your brand values. The unboxing moment has evolved into a pivotal touchpoint in modern branding, forging a deep emotional connection between your product and the consumer. It’s no longer just about opening a package—it’s about delivering a moment of joy, excitement, and surprise that reflects your brand’s identity and values. A thoughtfully designed unboxing experience has the power to enhance customer satisfaction, cultivate brand loyalty, and spark organic word-of-mouth marketing.

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Union & Scale office chair pictured next to its packaging

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Hear from Clients

  • There are a lot of nuances to executing this work, and we never would have taken this on without Sprout’s dedication and cost-conscious approach.

    Kris Lonergan
    Director of Product and Packaging Design

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  • Working with Sprout is a truly collaborative process. They completely digest the scope, challenge it, strengthen it, and truly understand how it applies to potential users.

    Craig Small
    VP of Product Development

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Seven people working at Sprout Studios

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Let’s transform your ideas into impactful, market-ready solutions. Reach out for a personalized project quote.

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