Digital Product Library

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Precor, a global leader in fitness equipment, partnered with Sprout Studios to create a scalable, high-fidelity visualization solution that ensures a consistent, premium look across their expanding product lineup.

Our 3D designers developed a comprehensive library of photorealistic assets, with a key focus on accurately capturing color, material, and finish (CMF) to maintain brand integrity and product authenticity.

In addition to static renderings, we produced cinematic 3D animations, bringing Precor’s latest innovations to life, emphasizing the sleek design and exploring product functionality.

This 3D library serves as a versatile toolkit for Precor’s product and marketing teams, enabling a consistent and unified visual language across all touchpoints. Seamlessly integrated into digital marketing campaigns, product showcases, and promotional materials, these assets drive engagement and elevate the customer experience at every interaction.

3D product animation of Precor fitness equipment created by Sprout Studios, used for marketing campaigns.
Photorealistic 3D rendering of Precor fitness equipment highlighting precision detail and color, material, and finish (CMF) accuracy.
Precor promoting CGI product visuals on social media, featuring renderings developed by Sprout Studios for digital marketing."
High-fidelity render of Precor exercise machine focusing on textures, finishes, and lighting realism created in Sprout Studios’ CGI workflow.
3D visualization of Precor stair climber machine rendered by Sprout Studios.
Multiple 3D renderings of Precor treadmill shown from various angles, developed by Sprout Studios.
CGI renderings of Precor elliptical machines created by Sprout Studios, illustrating cohesive brand visuals.
Storyboard frames from Sprout Studios’ 3D animation for Precor, visualizing motion, camera angles, and storytelling flow for marketing video production.